23 Nov Effective Holiday Marketing
Holiday (Vinyl) Wrapping Tips
With the holiday season underway, it is important for businesses to keep up with the events and festivities without getting swept away. Because the changes from one holiday to the next are so abrupt, a company can go from “festive” to “outdated” very fast.
So how do you keep your business a step ahead of the holiday marketing? Vinyl graphics.
A vinyl vehicle wrap can transform a regular trailer from a jack-o-lantern one week to Santa’s sleigh to the next. Window decals can take a storefront from autumn to winter wonderland.
But how does this happen?
Good quality vinyl decals and wraps are sturdy and long-lasting, and they can be removed without leaving behind residue or damage. Although vinyl graphics are often seen as long term marketing mechanisms, they can be implemented short-term and still be just as powerful. Vinyl graphics are customizable for every holiday, season, sale, or event that your company participates.
According to The 6 Musts of a Successful Holiday Marketing Campaign, an important factor of holiday marketing is consistency across all marketing platforms. The right graphics give your business the appearance you wish to portray at any given time, while staying consistent throughout all of your stores, offices, fleets, online platforms, point-of-sale, and print media.
Adding festive graphics to your business not only looks good, but it makes an impression. Creative and custom designs encourages people to talk and share. They show that your business is contemporary and unique; allowing you to stand out amongst the competition. Holiday marketing can be overwhelming for any business, but temporary vinyl graphics demonstrate to customers that your business is fresh and relevant.